Ouya to impose free-to-try policy on all compatible apps

Try before you buy to enforce quality

All games compatible with Ouya will be free-to-try, according to the company's CEO.


Speaking to GamesIndustry International, Ouya CEO Julie Uhrman confirmed that free-to-try periods - essentially demos - will ensure quality control among developers keen to push their games through the Android-based platform.

"It cleans up the app store," she said. "It removes the confusion between a paid app store and a free app store. We also think it cuts down on the copycat games, where you have games that look like each other and one is paid but the other is free and you don't know what to do."

Elsewhere, Ouya intends to keep policing to a minimum, but will monitor for copyright infringement, malware and pornography.

Uhrman revealed last week that Ouya will release on a yearly, iterative basis similar to smartphones. It's expected to launch in June for USD $100.